Israel - McDonald's trying to woo kosher diners
Under pressure from the city's chief rabbi, two Tel Aviv branches of the fast food firm McDonald's have changed the colour of their trademark signs to assure diners that their burgers and fries are kosher.
In a first for McDonald's, the golden arches at the two branches have new blue backgrounds, replacing the trademark red ones. The new signs also display the word "kosher" in Hebrew and English.
The changes were made after Tel Aviv's chief Rabbi, Israel Meir Lau, demanded a distinction be made.
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Source - Sydney Morning Herald
The changes were made after Tel Aviv's chief Rabbi, Israel Meir Lau, demanded a distinction be made.
External Source - For the complete article click here
Source - Sydney Morning Herald
