Smashburger Opens New Location at Detroit Metro Airport

Smashburger has launched a new restaurant at Detroit Metropolitan Wayne County Airport (DTW), marking an expansion of its operations in non-traditional locations. The new outlet is situated near Gate B19 in the McNamara Terminal and operates daily from 7 a.m. to 9 p.m.

The DTW Smashburger offers a menu tailored for travelers, including breakfast options such as bacon, egg, and cheese sandwiches, as well as grab-and-go breakfast wraps. The menu also features a selection of the brand's signature items, including Certified Angus Beef burgers and chicken sandwiches. Options available include the Classic Smash, All American Smash, Bacon Stack Smash, Crispy Chicken Sandwich, Chicken Smash Burger, Veggie Smash, and Chicken Caesar Salad. Additional items like chicken tenders, tots, and coffee are also available.

The new location is operated in partnership with SSP America, a division of SSP Group, which manages food and beverage brands in travel locations globally. SSP America aims to introduce diverse dining options that cater to the tastes of travelers.

Smashburger's expansion into Detroit Metro Airport is part of a broader strategy to increase its presence in high-traffic areas such as airports and arenas. The company plans to open 12 to 15 additional non-traditional locations by 2025.