Pokeworks Plans 10 New Locations By End of 2025
Pokeworks is set to open 10 new locations by the end of 2025, following the signing of new multi-unit development agreements and the opening of six locations earlier this year.
Pokeworks has announced plans to open 10 additional locations by the end of 2025, as part of its ongoing franchise expansion efforts. The company has already opened six new locations this year and has signed new multi-unit development agreements to further its presence in key markets across the United States.
The new locations will be spread across California, Massachusetts, Texas, North Carolina, and Tennessee. In Texas, Pokeworks has signed an agreement that completes the sell-out of the Houston market, reinforcing its strategic focus on expanding in the region.
To support its franchisees, Pokeworks has partnered with Qu, a provider of cloud-based unified commerce solutions, to upgrade its point-of-sale system. This upgrade aims to enhance operational efficiency and improve the franchisee experience.
In addition to its expansion plans, Pokeworks is focusing on growing its loyalty program and enhancing its in-store and online presence. The company is also working on strategic content partnerships to increase brand awareness.
The poke food market is experiencing significant growth, with a global market value projected to nearly double from $9.3 billion in 2024 to $16.7 billion by 2030. This growth trend aligns with Pokeworks' expansion strategy, as the company seeks to capitalize on the increasing demand for healthy fast-casual dining options.
Pokeworks is actively seeking new franchisees to join its network, with opportunities available for both single and multi-unit operators.
