Keke's Breakfast Cafe Announces Expansion with Over 140 New Locations Planned for 2025

Keke's Breakfast Cafe, a breakfast and brunch spot from Florida, recently revealed plans for a nationwide expansion, with over 140 cafes in development by 2025. The announcement coincides with a comprehensive refresh of the brand's image and restaurant design following successful launches in four new states by the end of this year.

In 2024, Keke's Breakfast Cafe broadened its presence beyond Florida, opening locations in Nashville, Tennessee, Sunnyvale, California, and Highlands Ranch, Colorado. New outlets in Florida, Georgia, Texas, and Nevada are set to open by early 2025. The company targets a growth rate of 25-30% annually.

The brand also unveiled a fresh visual identity, including a new logo, a secondary mark symbolizing an orange as a tribute to its Florida origins, and an updated color scheme and fonts. The new design concept, featuring brighter decor and Florida-inspired motifs, debuted at the Hendersonville, Tennessee, location that opened near Nashville in the summer of 2024.

The company has invested in technology and menu innovation to enhance guest, franchisee, and team member experiences. A new website has been launched, and a more stable off-premise ordering software is being rolled out. Different locations are testing a new point-of-sale and kitchen-display system that improves daily operations for Keke's team members. The brand also aims to increase menu diversity with redesigned kid's menus, seasonal menu testing, and expanded beverage offerings.

Keke's Breakfast Cafe is looking for new franchise partners to assist in its expansion efforts. Potential franchisees can learn more about opportunities by contacting the company directly.

Keke's Breakfast Cafe has received several awards in the past year, including one of Nation's Restaurant News' 100 Under 100: Emerging Restaurant Chains, Best Pancakes in Florida by iHeart Radio, and Best Breakfast Joint in Tampa by Tampa Magazine.