Chuck E. Cheese Announces Expansion into Turkey with Initial Locations in Istanbul

Chuck E. Cheese has announced its entry into the Turkish market, aiming to establish up to three locations in Istanbul by the end of 2026. This move is part of the company's broader strategy to expand its international presence, leveraging Turkey's young population and family-oriented culture.

The expansion into Turkey is facilitated through partnerships with local franchise partners PNB Restoran and Unique Hospitality Company. These partnerships aim to capitalize on Turkey's strategic geographic position and growing market potential. The initial focus will be on Istanbul, with plans to expand to 20 locations nationwide by the end of the decade.

Chuck E. Cheese currently operates nearly 600 locations across 17 countries, welcoming over 25 million guests annually. The company views Turkey as a key market for its international growth strategy, supported by initiatives from the Presidency of the Republic of Türkiye Investment Office.

The company offers multiple formats of its entertainment and dining experience, which are designed to increase foot traffic in mall locations and add value to the retail sector. This flexibility is expected to support the brand's rapid expansion plans in Turkey.

Chuck E. Cheese's entry into Turkey is part of a long-term vision to become a leading brand in the family dining and entertainment sector within the country. 

The expansion into Turkey marks a significant step in Chuck E. Cheese's international growth efforts, as the company continues to explore new markets and opportunities for its family entertainment concept.