Flippin' Pizza NY Pies & Slices announces expansion plans across the US over the next few years with commencement of new developments and commitments for 25 new franchise and company locations in three key territories: Texas, Georgia, and California.
Celebrating 10 years of continuous success across six states, the award-winning, San Diego-based fast-casual pizza chain has stayed true to its Brooklyn roots by serving up hand-tossed pies made with dough prepared fresh daily with only 4 ingredients, including water filtered just like it is in NY. Flippin' Pizza has flipped the switch and is scaled for rapid growth with a refreshed brand and menu plus revamped technology with new systems in place.
With current locations in CA, GA, MD, TX, VA, and DC, Flippin' Pizza is continuing to expand its NY roots in surrounding territories throughout the US. Since the start of 2017, four locations opened in Texas and Georgia, with two more scheduled to open in Texas this winter.
Flippin' Pizza's refreshed menu offers a contemporary approach to flavors while maintaining its NY soul. The menu focuses on items prepared in-house with quality ingredients, utilizing traditional brick ovens. New items were introduced to compete with the growing competitive landscape. The refresh brings a balance to menu categories to increase customer spend and frequency.
Flippin' Pizza's new restaurant build-outs capture the spirit of NY with touches of brick and subway tile, while graphics tell the dough story and highlight product quality. Each new location features a by-the-slice pie case and pie making station with local beer on tap. Guests can sit and watch "where the flippin' magic happens" as pies are tossed with pride, topped with fresh ingredients, and baked authentically.
The "Raise Some Dough" fundraising program drives loyalty within communities they serve. Flippin' Pizza has contributed more than $1,000,000 through local fundraisers and donations.
Flippin' Pizza Marketing Director Michelle McKee says, "We enter this next decade with confidence and excitement having already developed a cult following. We honor our Brooklyn roots and embrace our NY soul—which means being straight up, having pride in all we do, showing loyalty to the communities we serve, and creating memorable experiences by serving up great pizza."
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