Cold Stone Creamery has announced the signing of a Master Franchise Agreement with Srivijaya Sdn. Bhd. to bring the brand to Malaysia, with 20 stores expected to open over the next five years, beginning with a location in the capital city of Kuala Lumpur.
"Cold Stone Creamery is a well-known ice cream brand that is enjoyed and loved all over the world and we are extremely excited to introduce and develop the brand in Malaysia," said Syed Haizam Jamalullail, director of Srivijaya Sdn. Bhd. "Customers are anxiously awaiting the opening of Cold Stone Creamery stores in the country and I am looking forward to the Malaysian market experiencing our super-premium ice cream in a fun and exciting manner that only Cold Stone Creamery can deliver."
Srivijaya Sdn. Bhd., whose shareholders and management include investors of local Food & Beverage outlets such as Las Vacas Meat Shop™ and Torii Yakitori™ Restaurant, as well as shareholders with experience developing the Cold Stone Creamery brand in another market, are eager to introduce the premium ice cream concept to Malaysia and expect the first location to open by the end of 2017.
"We are delighted at the opportunity to bring The Ultimate Ice Cream Experience to the Malaysian market," said Eddy Jimenez, sr. vice president of international operations and development at Kahala Brands™. "Srivijaya Sdn. Bhd.'s impressive F&B experience and comprehensive knowledge of the market make them the perfect fit to develop the brand in Malaysia. They share our passion for making people happy every day and have demonstrated a tremendous commitment towards the future growth of Cold Stone Creamery. We are confident that together, we will do amazing things as we bring the brand to the ice cream lovers of Malaysia."
Cold Stone Creamery has continued to make strong key moves into the international market in recent years. The international growth of Cold Stone Creamery began in November 2005 when the first international store opened in Tokyo, Japan. Today, stores are operating in approximately 300 international locations and over 28 international markets, including the Philippines, Kuwait, India, Nigeria, Egypt and Indonesia.
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