Telepizza Arrives in Iran

First European restaurant chain in the QSR sector to set up in this country - 200 stores will be opened over 10 years

Dec 5, 2016 - 13:40

Telepizz announces its arrival in Iran in March 2017 via a strategic master franchise alliance with its partner Momenin Investment Group and the objective of 200 stores in 10 years. This will mean opening some 20 establishments per year and an investment of €100 million in ten years by MIG. 

The first store will be found in the country's capital, Teheran, after which seven others will be opened before the end of the year.

"The arrival of Telepizza in Iran is a major accomplishment in our international expansion and represents a great opportunity for our business. We are delighted to share the essence of our brand, nothing less than offering pizza with a unique flavor at any time or place, with Iranian consumers" remarks Pablo Juantegui, Chairman and CEO of Telepizza.

"We are very satisfied to have found a travel companion like Momenin Investment Group to begin our venture in Iran, which promises to be very interesting. We will be the first European chain in the QSR segment to set up in this country, catering to the customers'demand that went unmet up to this point," states Giorgio Minardi, International Chairman of Telepizza.

"Telepizza is a global brand that we are proud to be able to introduce in Iran. A distinguished brand concept with high degree of product innovation, excellence in delivery and consumer technology, that will allow us to bring to Iranian people which was missing today in the market: freshly quality handmade pizzas, friendly and innovative delivered at a great value to be enjoyed anywhere", explains Hadi Momenin, representative of Momenin Investment Group.

Other recent international openings: The United Kingdom, Malta, Saudi Arabia

On top of Telepizza's arrival to Iran, the company has announced other important operations in terms of international expansion throughout 2016.

In this respect, Telepizza has made it known that it will open 80 stores in the UK over the next 10 years, alongside Karali Ventures Limited, as well as develop a business plan that includes 300 new establishments in a decade, through the collaboration of 20 franchisees.

Additionally, in Malta, through the partnership with Joseph P. Attard, the brand will have one store in the first quarter of 2017 and three more in the next three years.

As for Saudi Arabia, it is already one of the countries with Telepizza establishments following the recent inauguration of three stores in Riyadh, the capital. They are the first of 100 projected stores over a 10-year period. In this case, the operation was carried out in collaboration with Emtyaz Catering Company, a subsidiary of Al Bayan Holding Group.