Iconic Brands/ICNB Announces Danny DeVito's Organic Prosecco
Iconic Brands, Inc. (OTCBB: ICNB) a developer and marketer of the highest quality, celebrity branded alcohol beverages, today announced that the Company is adding an organic prosecco, Bella Prosecco, to its Danny DeVito product line. The Company expects to launch the new product this summer.
Prosecco, the Italian answer to champagne, is a sparkling white wine produced from the Prosecco grape in the Venetto region of Italy. Prosecco is a protected designation that can only be used on wines made from the Prosecco grape in the Conegliano/Valdobbiadene region of Italy. Americans are first becoming familiar with Prosecco as shown by the double digit growth in annual sales in the last few years. The Italian Sparkling Wine category is one of the fastest growing segments of the spirits industry. Approximately 150 million bottles of Prosecco are produced annually. "With Danny’s support and the finest quality of product to be produced and premiered by Iconic, we expect to be a dominant player in the space," said Richard DeCicco, CEO of Iconic. "We believe Danny's Bella Prosecco will capture the palates of Prosecco enthusiasts around the world."
