As a resort or hotel owner you probably realize that consumers are researching their vacations more and more online. You have probably engaged in various online marketing campaigns that all lead back to your website. So, I ask, what tool are you using to track your websites traffic from all of these marketing campaigns?
Google Analytics is one of the top website analytics tools you can use and – it’s FREE. Even if you’re already using the service, I would recommend taking a look at the Top Four Features of Google Analytics to see if your business should be utilizing these awesome features!
Read the full article, The Top Four Features of Google Analytics, on the VEM GlobalTM blog, and see great information on: