Gordon Biersch Brewery Restaurant Group and Harrah's Entertainment Announce Execution of Lease in New Orleans

2003-12-11
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  • Harrahs Chattanooga, Tenn., Dec. 8 Gordon Biersch Brewery Restaurant Group announced today the execution of a lease with Harrah's Entertainment (NYSE: HET) for a site at 501 Convention Center Blvd, two blocks from New Orleans' historic "Warehouse District" and directly across from Harrah's Casino and their proposed 450-room luxury hotel.

    The restaurant is planned for approximately 11,000 square feet with a working brewery and outdoor patio seating. Allen Corey, CEO stated: "We believe New Orleans represents an outstanding market for our concept, and we are pleased that it has been selected as the first location in our mutual intent with Harrah's to develop multiple sites. We anticipate opening this restaurant in the second half of 2004."
    The lease agreement represents the first tenant for the proposed Fulton Street development site. "We are pleased to be moving forward on bringing Fulton Street back into commerce. Gordon Biersch will add another quality restaurant experience to downtown New Orleans," said Anthony Sanfilippo, President of the Western Division for Harrah's Entertainment.
    Gordon Biersch Brewery Restaurants offer a sophisticated casual dining setting serving premium quality food and authentic handcrafted German lagers. The brewery restaurants serve multi-ethnic dishes created to complement the lagers brewed strictly in accordance with the German Purity Law, Reinheitsgebot (Rine-HEIGHTS-g (shwaw)-boat). This is the 1516 German Purity law that mandates the use of only malt, hops, water and yeast in the brewing process. Hearty main dishes include fresh fish, beef selections, traditional pastas and stir-fry, flavorfully spiced. Gordon Biersch chefs also develop special menus for each brewery restaurant based on local cuisine and seasonal availability of the freshest ingredients.
    Gordon Biersch Brewery Restaurant Group, Inc. operates a total of 25 locations. California is home to eight Gordon Biersch Brewery Restaurants. Other locations include Honolulu, Seattle, Las Vegas, Denver, Tempe, Memphis, Atlanta, Miami, Washington, D.C. and Columbus, Ohio. The brewery restaurant group also owns and operates Big River Grille & Brewing Works in Chattanooga and Nashville, Tennessee and Disney's Board Walk in Orlando. Other concepts include Rock Bottom Brewery Restaurant in Atlanta and Charlotte; A1A Ale Works in St. Augustine, Florida; Seven Bridges Grille & Brewery in Jacksonville, Florida; and Ragtime Tavern & Seafood Grill in Atlantic Beach, Florida. Additional information about Gordon Biersch is available at www.gordonbiersch.com.
    Founded 66 years ago, Harrah's Entertainment, Inc. owns or manages through various subsidiaries 25 casinos in the United States, primarily under the Harrah's brand name. Harrah's Entertainment is focused on building loyalty and value with its valued customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership.


    Logos, product and company names mentioned are the property of their respective owners.

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