GRILLiT, Inc. (OTC Pink Markets: GRLT) announced that its southwestern United States master franchisee operator, Texas Expansion Wing Group, LLC, is beginning its franchise marketing campaign in Texas today, exhibiting at a major retail franchise forum.
Its debut exhibition event will commence today in Austin, Texas at the "Retail Live!" exclusive retailer expo, which can be found on the Internet at www.retaillive.com/location/austin. This prestigious gathering features participation of hundreds of franchisors, retail developers, and other related industry professionals, who are instrumental decision-makers in acquiring and developing new franchise concepts.
"We are now prepared to aggressively roll out our franchise marketing strategy throughout the southwestern United States, which commences today in the State of Texas," stated Texas Expansion Wing Group's president, Bill Roberts. "We will be hosting and presenting at numerous other similar events in the coming months in order to maximize the exposure of the GRILLiT brand to prospective franchisees and their consumers. I am very excited that we have lift off on this initiative. Let's GRILLiT!"
GRILLiT (GRLT) is a growing Latin-Caribbean fusion restaurant concept that marries fast casual to nutritious and healthy food. The company opened its first location in Miami in 2011 and specializes in chef-inspired custom crafted rice bowls, pasta and wraps as well as salads. GRILLiT utilizes domestic growers and delivers healthy cuisine using only fresh proteins, such as never-frozen chicken and grass-fed organic steak. Restaurants offer an inviting and comfortable atmosphere with an open kitchen and contemporary, industrial design.
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