Yesterday the National Restaurant Association (NRA) praised the House passage and Senate Commerce Committee markup of the Travel Promotion, Enhancement and Modernization Act of 2014. The bipartisan legislation reauthorizes Brand USA, the nation’s first global marketing campaign, to promote the United States as a destination for international travelers.
NRA’s Executive Vice President of Policy and Government Affairs Scott DeFife issued the following statement:
“We applaud the House and Senate Commerce Committee’s passage of the Travel Promotion, Enhancement and Modernization Act which the NRA has supported since its inception. The restaurant industry relies on travel and tourism and the success of our member companies is closely tied to the promotion of Brand USA around the world.
“We thank Representatives Gus Bilirakis (R-FL) and Peter Welch (D-VT) for their leadership in passing this critical legislation in the House and members of the Senate Commerce Committee for pushing this forward in the Senate.
“We urge the swift passage of the Travel Promotion Act in the Senate as Brand USA must continue its critical work in promoting the U.S. abroad and attracting international travelers to our shores. Travel and tourism is vital to our industry and if restaurants do well, the benefits are felt throughout our nation’s economy.”
Founded in 1919, the National Restaurant Association is the leading business association for the restaurant industry, which comprises 990,000 restaurant and foodservice outlets and a workforce of more than 13.5 million employees. We represent the industry in Washington, D.C., and advocate on its behalf. We operate the industry's largest trade show (NRA Show May 16-19, 2015, in Chicago); leading food safety training and certification program (ServSafe); unique career-building high school program (the NRAEF's ProStart); as well as the Kids LiveWell program promoting healthful kids' menu options.
Logos, product and company names mentioned are the property of their respective owners.