Hooters Calendar and On The Go Girls announced today the launch of Hooters Calendar Sexy Screen Wash in the App Store. The announcement demonstrates the new ways in which successful brands are reaching consumers on today's smart phones.
Hooters Calendar Sexy Screen Wash is based on the popular Sexy Screen Wash applications from On The Go Girls, which have been downloaded by over one million users. The first edition of the new Hooters App features six women from the 2010 Hooters Calendar: Adrean Butler, Stephanie Le, Megan Brady, Brittany Smith, Claudia Gestro, and Priscilla Carey. Users simply select the Hooters Calendar Girl of their choice, who then performs a virtual screen wash with a squeegee or feather duster.
"We are thrilled to offer fans of Hooters Calendar such an innovative way to enjoy their favorite 2010 Hooters Swimsuit Calendar Girls on the iPhone and the iPod Touch," said Charles Melcher, publisher of the Hooters Calendar.
"Hooters Calendar is the ideal partner for Sexy Screen Wash," said Alan Johansen of On The Go Girls. "Their history of innovation, talented models, and worldwide appeal provides a compelling combination for iPhone and iPod Touch users."
Hooters Calendar Sexy Screen Wash is available on the App Store here:
http://itunes.apple.com/us/app/hooters-calendar-sexy-screen-wash/id3487458 45?mt=8&uo=6