Carrols Restaurant Group, Inc. Announces the Addition of Two Senior Marketing Professionals
Carrols Restaurant Group, Inc. (NASDAQ: TAST) today announced that it has added two senior marketing professionals to the Company. Todd Coerver, formerly Vice President of Marketing and Innovation of Whataburger Restaurants LP, has been named Chief Marketing Officer of Carrols' Taco Cabana division, while Jason Abelkop, formerly Senior Vice President of Marketing and National Media of Arby's Restaurant Group, has been named Chief Marketing Officer of Carrols' Pollo Tropical division.
Alan Vituli, Carrols Restaurant Group's Chairman and CEO commented, 'We are very pleased to be bolstering our marketing effort by adding Todd and Jason to the Carrols' team. Taco Cabana and Pollo Tropical are dynamic brands known for their exceptional food quality and value, and are ideally positioned to benefit from current consumer and demographic trends. Our Hispanic brands are the future of our Company, and we look forward to Todd and Jason playing pivotal roles in their expansion and continued success.'
Vituli concluded, 'Todd brings tremendous skills and a proven track record to Taco Cabana, including over 15 years of marketing experience, extensive knowledge of the Texas market, and a strong appreciation for the benefits of branding. Jason has significant experience in brand development in both the U.S. and international markets, and is therefore ideally suited to lead Pollo Tropical's marketing efforts. We are confident that their contributions will prove invaluable as we look to build upon Carrols' position within the fast-casual segment and achieve our long-term growth objectives.'
Carrols Restaurant Group, Inc., operating through its subsidiaries, including Carrols Corporation, is one of the largest restaurant companies in the United States. The Company operates three restaurant brands in the quick-casual and quick-service restaurant segments with 559 company-owned and operated restaurants in 17 states as of January 3, 2010, and 32 franchised restaurants in the United States, Puerto Rico, Ecuador, Honduras and the Bahamas. Carrols Restaurant Group owns and operates two Hispanic Brand restaurants, Pollo Tropical and Taco Cabana. It is also the largest Burger King franchisee, based on number of restaurants, and has operated Burger King restaurants since 1976.
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