Smaller Footprint Yields Bigger Returns for San Luis Obispo-based House of Bread Bakery Café
For a boutique bakery that sells wholesome, hand-made breads, could a move to a location with a smaller footprint sweeten the deal? Sheila McCann, owner of San Luis Obispo-based House of Bread Bakery Café, has found that it can - and has, as her sales have increased by 15% since downsizing 950 square feet into a new building conveniently located on a major thoroughfare into downtown.
The move, completed this summer, allowed McCann to transform the 13-year-old House of Bread franchise into the House of Bread Bakery Café, now serving customers breakfast and lunch creations combining her unique, wholesome breads with gourmet Boar's Head brand meats and cheeses. 'A smaller location has brought about greater efficiency and cost savings for our operation,' said McCann. 'It felt like a natural next step, given today's marketplace.'
McCann hopes the move will inspire her current and future franchise locations to follow the example of the flagship store in terms of efficiency, layout and merchandising. Guests can now take advantage of ample on-site parking to stop by for a quick breakfast to-go, or make use of comfortable patio seating to enjoy gourmet coffee or a high-quality lunch. Enticing pastries and sandwiches are presented in display cases for customers to view before they order. 'It's a new way of doing things for us, and it's working,' said McCann. 'Our customers love it. Our base has not only followed us here - it has increased, while our overhead has gone down.'
Logos, product and company names mentioned are the property of their respective owners.
- NYC Restaurant Serendipity 3 Receives a Guinness World Records® Title for the Most Expensive Hamburger in the World
- VooDoo BBQ Franchise Appoints Chef and Business Vet Gregg Frazer to Executive Team
- OpenTable Diner Reviews Reveal Top 100 Outdoor Dining Restaurants
- Menchie's Celebrates New Milestone As the World's Largest Self-Serve Frozen Yogurt Franchise
- Tossed® Adds Some Green to Boston's Financial District with New Eatery
- Papa Bello Issues LOI to Acquire ForgetAboutIt! Foods
- Dickey's Barbecue to Expand Across Mississippi
- Benihana to Be Acquired by Angelo, Gordon & Co.'s Private Equity Group for $296 Million
- Johnny Rockets Introduces New Design Prototype
- Fuddruckers® Launches Its 16th Houston Hometown Location Featuring The 'Worlds Greatest Hamburgers'® With New Spring Area Restaurant
