MyMenu Grows Corporate Presence

2009-06-11
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  • Restaurant News Resource Retail Concept Specializing in Easy-to-Prepare Meal Solutions Appoints U.S. Divisional VP

    Jennifer Dodd brings more than 20 years of experience in corporate market expansion, leadership development and marketing execution to MyMenu and will lead a team at the new U.S. Divisional Office, based in Chicago, playing a key role in the company's expansion throughout the Midwest. She has served in senior executive roles at several leading food industry organizations including Dunkin Brands, Applebee's International Inc., and Church's Chicken.

    "We are thrilled to welcome Jennifer Dodd to the MyMenu executive team. Her expertise and vast knowledge of the food industry is an invaluable addition to our team as the company continues to grow," says Gary Decatur, MyMenu President and C.O.O. "Jennifer's unique vision, deep understanding of customers' needs and her familiarity with franchising best practices make her ideally positioned to help guide MyMenu as the company opens new stores in communities across the Midwest and beyond."

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    MyMenu stands apart from traditional grocery stores by offering a unique, inviting food shopping experience with personalized service. It brings a new level of convenience to busy people who want to quickly and easily prepare delicious meals in the comfort of their own home. MyMenu stores carry hundreds of mouth-watering products that cater to any occasion, including traditional family dinner favorites, like Supreme Homestyle Lasagna with Meat, terrific party foods like Spanakopita and decadent desserts like Chocolate Caramel Pecan Cheesecake, all in just one convenient aisle. Friendly, knowledgeable product consultants provide one-one-one personalized service to help plan a home-style meal in minutes, offer preparation tips and make menu suggestions.

    "Customers across America are time starved, but they cherish the opportunity to connect with friends and family over a home-cooked meal," says Jennifer Dodd, MyMenu U.S. Divisional Vice President. "They are embracing MyMenu because the high quality, delicious products, most which are just heat and serve, make it easy to be an at-home chef every day, with no fuss!"

    The MyMenu growth plan is based on a franchising model and the company is currently recruiting area representatives throughout the Midwest to support its expansion. The company, headquartered in Chicago, launched its expansion strategy after the successful opening of MyMenu stores in Madison, WI, and Fort Wayne, IN, during the summer and fall of 2008. The company's immediate expansion plans include locations in North Dakota, South Dakota, Nebraska, Minnesota, Iowa, Missouri, Wisconsin, Illinois, Michigan, Indiana, Ohio, Pennsylvania, Kentucky and Tennessee.

    The MyMenu concept offers area representatives and franchisees an excellent business opportunity, supported by nearly 30 years of franchising success, a highly developed infrastructure and industry best practices in quality control. MyMenu stores have been developed specifically for the U.S. and are based on the highly successful, award-winning national chain, M&M Meat Shops - Canada's leading specialty frozen food retailer which is regularly celebrated for its tremendous growth and market penetration. More than 470 M&M Meat Shops stores operate from coast-to-coast in Canada, which has a population of 33 million, and each is uniquely connected to its community. M&M Meat Shops is recognized as one of the most successful franchise networks in North America.

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