Promotion to Support OpenTable Restaurant Partners and Diners During Challenging Economic Climate
Wallets feeling a little lighter these days? Eating out less often because you're trying to cut back on extra spending? OpenTable, Inc. (www.opentable.com), a leading provider of free, online reservations for diners and guest management systems for restaurants, today announced its Appetite Stimulus Plan(TM) as a way to help restaurants and diners stay full despite these lean times.
This promotion, a first of its kind for OpenTable, will feature nearly 1,300 restaurants in 13 different cities around the country, offering OpenTable.com diners a three-course, prix-fixe menu at the special price of $24.00 for lunch and $35.00 for dinner. The event will take place from November 17-21, 2008 in Atlanta, Baltimore, Boston, Chicago, Denver, Houston, Los Angeles, Minneapolis, New York, Philadelphia, San Francisco, Seattle and Washington, DC.
'The last few months have been difficult for our restaurant partners, and we wanted to do something that would support them through this challenging time by restoring vitality to the dining scene,' said Jeff Jordan, CEO of OpenTable. 'The OpenTable team quickly got together and organized this event as a fun way to get people back to enjoying the delicious food and excellent hospitality offered by our restaurant partners.'
'Restaurants are at the pulse of both our cities and our economy, and in tough times, those of us in the industry need to continually look for ways to keep restaurants bustling for the benefit of our staff members and guests,' said Danny Meyer, New York restaurateur and OpenTable board member. 'A full restaurant fuels both hope and togetherness - which is exactly what people are craving these days. This promotion from OpenTable is a fantastic way to make people feel good and support restaurants by giving diners a compelling and cost-effective reason to go out to enjoy a great meal.'
In its role as organizer, OpenTable is recruiting the featured restaurants, actively marketing the event to OpenTable diners, and purchasing additional advertising in select markets.
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