| |
| |
One moment, please... we are searching the news archive.
|
|
|
Restaurant Industry News |
Thursday November 20th, 2008 |
 |
Sbarro Continues Rapid International Expansion With Plans to Open 50 Restaurants Within Qatar, The United Arab Emirates, Bahrain and Kuwait |
|
World's Leading Quick Service Italian Restaurant Company Announces International Development Agreement with Qatar-based Wataniya Restaurants |
Sbarro has announced an international development agreement with Wataniya Restaurants to open more than 50 new Sbarro restaurants during the next 10 years. The franchises will be located in Middle Eastern countries that are experiencing rapid growth and development -- Qatar, the United Arab Emirates, Bahrain and Kuwait. Most of the restaurants will be opened in new shopping malls and airports within large cities, with plans to open additional restaurants in smaller cities during the later stages of expansion.
During the past year, Sbarro has announced plans to open nearly 200 restaurants throughout the world including India, Mexico, Egypt, Central America, The Bahamas and Romania. Currently, Sbarro has close to 1,000 restaurants in 34 countries, including the United Kingdom, Canada, Russia, Puerto Rico and Israel.
"Over the past year, we've taken great strides in extending Sbarro's global reach and our international franchise team has secured development agreements with some of the world's leading restaurateurs. We're proud to work alongside Wataniya, an expertly managed company with a tremendous vision and strategy for growing the Sbarro brand in the Middle East," said Peter Beaudrault, president and CEO of Sbarro. "Through a strategy that focuses on menu flexibility and cultural competency, we've built strong brand acceptance for Sbarro and look forward to continuing our expansion both in the Middle East and across the globe."
As part of the agreement with Wataniya Restaurants, Sbarro will open 10 franchises by the end of 2009 with 40 more anticipated openings over the remaining eight years. While Sbarro menus in the Middle East will mirror the company's 200-item menu in the United States, adjustments will be made to suit the cultural and religious needs and preferences of a primarily Muslim consumer base.
|
|
|
 |
|
 |
|
|
|
|
|
Post Release
Get Content
Email News Brief
Saved Articles
Advertising
Handheld
XML/RSS
Post News