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Customer Experience: If at First Impression You Don't Succeed - You Better Try Again - By Rob Rush
To begin with, please excuse my mangling of the time-honored maxim 'If at first you don't succeed, try, try again' in the headline. I fear I have taken what once were innocent words of encouragement to 19th-Century schoolchildren and turned them into some vague threat.
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How To Address The 'Guest Experience' With Your Staff! - By J. Ragsdale Hendrie
Starbucks, once the darling of Brand excellence, devalued, and now on a tentative ascension, was never about the coffee. It was about the Experience in a Starbuck's location - the colors, the texture, the sounds, smells, comfort and safety - a Cornucopia for the senses.
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Food & Beverage - 6 Cool Tools to Build Buzz and Customer Traffic - By Ken Burgin
Customers often ask 'what's new?'...so what do you say?
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