The US restaurant industry includes about 480,000 restaurants with combined annual revenue of about $375 billion. Major companies include McDonald's; YUM! Brands (KFC, Pizza Hut, Taco Bell); and Darden Restaurants (Olive Garden, Red Lobster). The industry is highly fragmented: the 50 largest companies hold just 20 percent of the market.
The UK fast-food/takeaway and home delivery market was valued at an estimated GBP 8.38bn in 2004 at retail selling prices (RSP), representing a sales growth of 3.9% over the previous year. The pace of growth in the market quickened in 2004 following a sales increase of just 3% in 2003.