El Pollo Loco, Inc. announced today the appointment of Heather Gardea, 22-year culinary veteran to the position of vice president of research & development. Gardea will oversee menu development and the overall culinary direction and strategy for El Pollo Loco.
El Pollo Loco, Inc. and its parent company, EPL Intermediate, Inc., confirmed the completion of its previously announced refinancing. The Company refinanced its publicly traded bonds with secured private debt and an investment of additional capital from its existing equity sponsors.
El Pollo Loco reported operating revenue for the year ended December 29, 2010 of $271.2 million, which is a decrease of $6.5 million, or 2.3%, from operating revenue for the year ended December 30, 2009 of $277.7 million. Operating revenue includes sales at company-operated restaurants and franchise revenue.
El Pollo Loco, Inc. announced today it has narrowed its search for a new advertising agency to three Southern California contenders: Hollywood-based Goodness Mfg., Los Angeles-based McCann West/Casanova Pendrill, and Santa Monica-based RPA.
El Pollo Loco, Inc. announced today that it has retained the services of SelectResources International (SRI), a nationally acclaimed consulting firm specializing in agency search and relationship management, to conduct an advertising agency review on its behalf.
El Pollo Loco reported total operating revenue for the 13-week third quarter ended September 29, 2010 of $68.2 million, which is a decrease of $0.3 million, or 0.4%, below total operating revenue for the 13-week quarter ended September 30, 2009 of $68.5 million.
A strong brand leader with more than 28 years of marketing and operations expertise, Carley joined El Pollo Loco as president and CEO in April of 2001.