2010-02-23
Why we’re neglecting a vital element of effective brand stewardship to drive customer loyalty - More
2010-02-18
The first sign of the times, you ask? Perhaps it was back in 2006 when Ritz-Carlton looked in the mirror and realized that 'Ladies and Gentlemen serving Ladies and Gentlemen' didn’t exactly apply to a 32-year-old CEO in jeans and a t-shirt. In a nod to the changing demographics of those who consumed 'luxury,' Ritz loosened up a bit, recognizing ... - More
2010-01-27
Campaign Focuses on 'Face to Face' Connections as a Driver of Business Growth - More
2009-12-17
Sol Meliá, the 15th-largest hotel chain in the world and the leading Spanish hotel and resort company, has launched a comprehensive brand assurance evaluation program across its global portfolio of hotel and resort brands. - More
2009-11-10
A recent article in Forbes magazine described a Friday night this past June, when 15,000 fans descended on New York's Jones Beach Amphitheater in a torrential rainstorm to listen to the band Phish at one of the first concerts on their 2009 summer tour. Despite the downpour, hundreds of other fans with no tickets in hand roamed the parking lot ho... - More
2009-10-19
Roxanna Lopez, an Operations Manager in LRA Worldwide's Quality Assurance Practice, has passed the Tier 1 accreditation exam offered through the Leadership in Energy and Environmental Design (LEED) arm of the U.S. Green Building Council. By passing the exam, Lopez earned her LEED Green Associate credentials. - More
2009-07-28
Early in my career, while working as a young manager for a luxury hotel chain, there was one subject that I recall inspiring universal dread for staff and managers alike. Standards. - More
2009-07-22
Recently released unemployment figures indicate a continued rise in that cheery metric to 8.5-percent, a 25-year high. Even in light of some modest signs of life, the credit and housing markets continue to limp along as well. And despite the OK from President Obama to pursue business travel and corporate meetings, the damage may have already bee... - More
2009-07-07
Tool Allows Luxury, Upscale Hotel Brands to Measure Emotional Connection to the Guest - More
2009-05-21
Growing up, birthdays and every other major milestone always had one dreaded downside - the thank you note. After the candles had been extinguished and the presents unwrapped, the tedious thank you note process began. With it came the inevitable internal debate - did the benefit of the new playthings outweigh the psychic and physical pain (wri... - More
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